Free Product Management Templates from Industry Leaders

Free PM Templates

Product Management
Template Library

Battle-tested templates from industry leaders like Marty Cagan, Lenny Rachitsky, and Gibson Biddle. From product briefs to OKRs, find the right framework for every stage of product development.

18+
Templates
13
Thought Leaders
8
Categories
Discovery3 variants

Product Brief

Concise documents that capture the essential elements of a product initiative.

Lenny RachitskyRyan SingerKevin Yien
Planning3 variants

Product Roadmap

Strategic planning documents that communicate product direction and priorities.

Reforge 4DJanna BastowGibson Biddle
Definition3 variants

Product Requirements Document (PRD)

Detailed specifications that define what a product or feature should do.

Marty CaganLenny RachitskyKevin Yien
Definition3 variants

User Story

Short descriptions of features from the user perspective for agile development.

Mike CohnAtlassianBDD Gherkin
Planning3 variants

Product Strategy

High-level plans connecting company strategy to product decisions and growth levers.

Gibson BiddleReforgeShreyas Doshi
Discovery1 variant

Competitive Analysis

Systematic evaluation of competitor strengths, weaknesses, and market positioning.

Porter
Measure1 variant

OKR (Objectives & Key Results)

Goal-setting framework that aligns teams around ambitious objectives and measurable results.

John Doerr
Execution

Sprint Planning

Templates for organizing and executing work within time-boxed iterations.

From Industry Leaders

Templates based on proven methodologies from the most respected voices in product management.

L

Lenny Rachitsky

Newsletter Author & Former PMatLenny's Newsletter
Author of Lenny's Newsletter

Former Airbnb PM and author of the #1 product management newsletter. Known for practical, data-driven frameworks used by thousands of product teams worldwide.

R

Ryan Singer

Author of Shape UpatBasecamp
Author of Shape Up

Former Head of Strategy at Basecamp and author of Shape Up, a methodology for product development that replaces backlogs with appetites and shaping.

K

Kevin Yien

Product LeaderatSquare

Product leader known for minimal, high-impact product briefs. Former PM at Stripe and Square, advocates for brevity and clarity in product documentation.

M

Marty Cagan

FounderatSilicon Valley Product Group
Author of Inspired & Empowered

Founder of Silicon Valley Product Group and author of Inspired and Empowered. Former VP Product at eBay, Netscape, and HP. The godfather of modern product management.

G

Gibson Biddle

Former VP ProductatNetflix

Former VP Product at Netflix and Chief Product Officer at Chegg. Creator of the DHM (Delight, Hard-to-copy, Margin-enhancing) framework for product strategy.

J

Janna Bastow

CEO & Co-FounderatProdPad

CEO of ProdPad and co-founder of Mind the Product. Pioneer of the Now-Next-Later roadmap format that replaced timeline-based roadmaps across the industry.

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