What are OKRs?
OKRs (Objectives and Key Results) are a goal-setting framework that defines ambitious objectives and measurable key results. Popularized by John Doerr at Google (from Intel's Andy Grove), OKRs align teams around outcomes rather than outputs. An Objective is qualitative and inspirational; Key Results are quantitative and measurable. Teams typically set 3-5 OKRs per quarter.