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Lenny Rachitsky's PRD Template
Lenny Rachitsky's practical PRD format that balances comprehensiveness with usability. Includes structured sections for problem, solution, user stories, and launch planning.
PRD: Lenny Rachitsky Newsletter Variant
This variant follows Lenny Rachitsky's structured, metrics-driven approach. Clear problem/solution articulation, explicit success criteria, and data-driven decision making. Emphasis on concision, clarity, and measurable outcomes.
Document Metadata
- Template Variant: Lenny Rachitsky Newsletter
- Philosophy: Structured clarity, metrics-first, measurable success
- Best For: B2B features, data-driven organizations, cross-functional alignment
- Author: [PM Name]
- Date: [YYYY-MM-DD]
- Status: [DRAFT | APPROVED | ACTIVE]
1. Problem
Crystal clear problem statement. Why should we care?
1a. The Problem Statement
In one sentence: what problem are we solving?
Problem: [Clear, specific problem statement]
1b. Problem Size
Is this a real problem worth solving?
- Who has this problem?: [Audience size or %]
- Frequency: [How often does it occur?]
- Severity: [Impact when problem occurs - High/Medium/Low]
- Current workarounds: [How are customers solving this today?]
1c. Evidence
What data proves this is a real problem?
| Evidence | Source | Finding |
|---|---|---|
| User interviews | [Count/source] | [Key insight] |
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Frequently Asked Questions
What makes Lenny's PRD template practical?
Lenny's template includes sections that teams actually use: clear problem statements with evidence, solution descriptions with user flows, explicit success metrics, and a launch checklist. It avoids bureaucratic sections that add length without value.
Other Product Requirements Document (PRD) Variants
Marty Cagan's Inspired/Empowered PRD
Based on Marty Cagan's approach from Inspired and Empowered. Focuses on empowered product teams with clear problem definition, constraints, and success criteria rather than prescriptive solutions.
Kevin Yien's Stripe/Square PRD
Kevin Yien's PRD format refined at Stripe and Square. Emphasizes clear problem definition, user-centric design, and measurable outcomes with minimal overhead.
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